Question
Resources: University Library, Internet
Select a company with a reputation for ethical business practices.
Write a 750- to 1,050-word paper in which you complete the following:

·       Evaluate the company’s past performance marketing their product using the six pillars of the marketing code of ethics—honesty, responsibility, caring, respect, fairness, and citizenship. 

·       Provide at least two ways in which the company could make further progress as a good corporate citizen when it comes to consumption of its products, such as green initiatives and philanthropic commitments.

Format your paper consistent with APA guidelines.
Grade: University | Subject: Business
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Tutorial

Ethical business practices

Introduction

           This paper discusses about the past performance of a company named as PepsiCo for marketing their product with the six pillars of the marketing code of ethics such as honesty, responsibility, caring, respect, fairness, and citizenship. It also provides the way for making the company as a good corporate citizen.

Six pillars of the marketing…

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